A WooCommerce product feed — sometimes called a data feed — is a structured file in CSV, XML or JSON that carries your products, prices, images and stock from your WooCommerce store to a sales channel like Google Shopping, Meta or TikTok, formatted exactly the way that channel requires. The usual WordPress answer is a feed plugin per channel — each one regenerating files on your own hosting and breaking in its own way when WordPress or WooCommerce updates.
Pricefy generates WooCommerce product feeds from a single REST API connection instead — no plugin to install, no code changes. Your catalog syncs automatically, variations included, each channel gets its own validated template with the right fields and taxonomy, and feeds refresh on schedule with the prices and stock currently in WooCommerce — including repriced prices if you use Pricefy's repricing engine.