Wish Product Feed
A Wish product feed lists your catalog on the Wish marketplace, where discovery is image-led and price-sensitive. Pricefy builds it from your catalog — mapped to Wish's product requirements, validated before it ships, and refreshed with your repriced, in-stock prices.
What is a Wish product feed?
A Wish product feed is a structured file of your products and their variations — each with a name, description, price, shipping, inventory and images — used to create and update listings on the Wish marketplace. Every product groups its variations (size, color) under a parent SKU.
Wish is highly visual and price-driven, so strong images, complete variation data and competitive, current prices all matter. Keeping the feed accurate as your catalog and prices move is the job Pricefy automates.
What Wish expects
The essentials of a Wish product feed. Pricefy maps your catalog to every required field and validates the feed before delivery — see Wish's merchant documentation for the authoritative, always-current spec.
Core required fields
- SKU — a unique identifier for each variation
- Name — the product name
- Description — accurate product detail
- Tags — keywords that drive discovery on Wish
- Price & shipping — the current price and shipping cost
- Inventory — units available to sell
- Main image — the primary product image URL
- Extra images — additional image URLs
- Variation attributes — color, size and other options
Wish groups variations under a parent product and leans on tags and imagery for discovery; requirements can change. Pricefy's validation flags what each item is missing before the feed syncs.
Wish: merchant API & product documentationFrom catalog to live, priced listings
Import your catalog
Connect Shopify, WooCommerce, BigCommerce, PrestaShop or Magento — or import a CSV. Products, prices, variations and stock sync automatically.
Load the Wish template
Pick Wish: Pricefy loads the product spec — required fields, variation structure and images.
Map, enrich and validate
Map your fields to Wish's, group variations under parents, and let validation flag incomplete items before they list.
Sync price-aware
Push listings on a schedule carrying the prices your repricing rules produce, with out-of-stock items pulled automatically.
Wish shoppers sort on price — so let it come from your repricing engine
Most feed tools just move your catalog to Wish. Pricefy is a price intelligence platform first: competitor monitoring on every plan shows where you stand, and from the Pro plan up, dynamic repricing publishes your adjusted prices straight into your Wish listings — so you stay competitive on a marketplace where price drives the click.
Wish product feeds, answered
What format does a Wish product feed use?
How are product variations handled?
What fields are required for Wish?
Can Pricefy put my repriced prices onto Wish?
Other feed channels
Pricefy ships 1,500+ channel–country feed templates across 69 countries. Browse the full library, or see how monitoring and repricing work together.
Learn more about product feeds
Guides to help you get more from every channel you sell on.
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